“One of the things about this story is that it’s really difficult sometimes for the world to get a handle on it,” said Al Tompkins, a senior faculty member at the Poynter Institute, a center for media studies in St. Petersburg, Florida. “Regardless of the technology, a singular iconic image can still touch us in ways.”

And that singular image is often of a child. That was the cold fact that unsettled people around the globe.

Kathleen Fetters-Iossi, a 47-year-old fiction writer from Wisconsin, said she hopes people share the images to create awareness, then go beyond that to try to help in some way. But she has her doubts any concrete action will come of it.

“Most Americans, if they’re just now becoming aware of this issue, will ultimately feel there’s nothing we can do,” she said. “They feel like we can’t handle our own immigration problem, let alone Europe’s. Social media can help by creating wider awareness, but ultimately, `clicktivism’ didn’t help the Nigerian girls, and it’s not going to help those migrants.”

In Greece, Alicia Stallings, a mother of two, said she won’t link to the photo because it’s too close to home.

“I watch my kids swim and play in the Aegean and am sometimes struck by horror when I think this is the same water in which children just like them are drowning every day,” she wrote in an email.

“One hates for something like this be the galvanizing element _ we are pretty hard-hearted if we can ignore all the other hundreds of drownings happening all the time. But the scale is vast, and as humans it is easier for us to comprehend one specific tragedy, in a shirt and shoes like our own kids.”

(While Turkish authorities gave the boy’s first name as Aylan, an aunt in Canada gave a different transliteration: Alan.)

The photo of the body washed up on the sand was splashed on the front of all major newspapers in Brazil, a nation with more homicides than any other, according to the United Nations. Still, the picture ignited despair and indignation.

Ary Cordovil, a 35-year-old barber, lives near one of Rio de Janeiro’s slums, where a drug gang war has meant nobody leaves home after dark and schools have been shut for weeks.

“I’m used to violence. Brazil is used to seeing violence. But this _ this is just painful,” he said, staring hard at the image in a newspaper. “He’s just a baby trying to flee a war. The absurdity of this is extreme even for us.”

In Australia, the image was also poignant because it played into a divisive domestic political debate over the government’s policy of refusing to allow asylum seekers who attempt to arrive by boat to ever settle there.

“It was an absolutely heartrending photograph,” Australian Prime Minister Tony Abbott told reporters Friday. “And I don’t think any parent could see that photo without being devastated.”

Australian television host Carrie Bickmore, who was voted Australia’s most popular television personality at industry awards this year, broke down in tears while discussing the boy on her currents affairs panel program “The Project” on Thursday night.

“I just can’t look at that without being so upset,” said Bickmore, a 34-year-old mother of an 8-year-old son and 5-month-old daughter. “It just makes me think how lucky, lucky I am that I live in Australia, that my children live in Australia.”

Jeremy Barnicle, chief development officer of the humanitarian group Mercy Corps in Portland, Oregon, said it remains to be seen whether the outpouring of grief on social media for Aylan will translate into tangible help.

“For many Americans, the conflict in the Middle East is distant and complicated, and therefore tough to engage on,” he said. “A photo like this reminds people why we should all care.”

While the image of the body on the sand was on many international websites, many U.S. sites ran a photo of a Turkish police officer carrying the limp boy in his arms. The boy’s face is obscured. (AP)