The Korea Herald

피터빈트

Study: Bald head can be business winner

By KH디지털뉴스부공용

Published : Oct. 4, 2012 - 09:55

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Political activist Al Sharpton jokes about hip hop mogul Russel Simmons bald head before the start of the National Action Network Keeper of the Dream Award ceremonies hosted by Sharpton April 5, 2001 in New York City. (UPI) Political activist Al Sharpton jokes about hip hop mogul Russel Simmons bald head before the start of the National Action Network Keeper of the Dream Award ceremonies hosted by Sharpton April 5, 2001 in New York City. (UPI)


A lecturer at the University of Pennsylvania's Wharton School of business says studies show men with shaved heads are perceived as better leaders.

There's apparently something about a man with a shaved head that projects masculinity. Maybe it's the testosterone.

"I'm not saying that shaving your head makes you successful, but it starts the conversation that you've done something active," tech entrepreneur Seth Godin, told The Wall Street Journal.

In one experiment, Wharton researcher Albert Mannes showed 344 people photos of the same man, one with hair and the other with a digitally photo-shopped bald head.

The test subjects said they perceived the bald man as more dominant. Men with thinning hair were perceived as least attractive and powerful.

Mannes' three tests were the basis for his study "Shorn Scalps and Perceptions of Male Dominance," published online and in the coming issue of the journal Social Psychological and Personality Science.

Amazon.com Chief Executive Officer Jeff Bezos, Netscape founder Marc Andreessen, and Dreamworks Animation chief Jeffery Katzenberg, have all sported bald or closely clipped pates. (UPI)



<관련 한글 기사>

성공하려면 대머리가 되어라...?

미 펜실베니아대학교 와튼 비즈니스 스쿨은 대머리인 사람이 더 훌륭한 리더로 비추어진다는 연구결과를 발표했다.

와튼 스쿨 연구원 알버트 매니스(Albert Mannes)는 344명의 사람들을 머리카락이 있는 경우와 포토샵으로 지운 경우로 나누고, 이들이 어떤 인상을 주는지를 묻는 설문조사를 시행했다. 그 결과, 사람들은 대머리가 지배적인 성향을 가진 것으로 인식한 것으로 드러났다. 반면, 숱이 적은 경우가 가장 매력이 없고 지배력이 떨어진다고 판단하였다.

매니스의 실험은 그의 연구 “대머리와 남성 지배성의 인식(Shorn Scalps and Perceptions of Male Dominance)”에 바탕을 두고 있다.

아마존닷컴(Amazon.com)의 대표이사 제프 베저스(Jeff Bezos), 네트스케이프(Netscape) 창립자 마크 앤드리슨(Marc Andreessen) 그리고 드림워크애니메이션(Dreamworks Animation) 회장 제프리 카젠버그(Jeffery Katzenberg)는 모두 머리가 벗겨져있다. (코리아헤럴드)