As a first-generation Korean fashion designer, Songzio founder and Chairman Song Zio still does sketches and designs patterns – work he has been doing already for 30 years. Despite the pandemic that had kept people at home and led them to spend less on fashion, Songzio saw better-than-expected sales, recording 70 billion won ($53 million) in 2022. Song said creativity is behind the brand’s growth. “No matter what, a fashion brand should prioritize fashion design, although the

From cosmetics to shampoo, global luxury brands have been labeling products as “clean beauty,” a buzzword that has proved popular in recent years. While the term itself may not be new, its definition is largely subjective, and differs for each brand in the ever-evolving luxury industry. Clean beauty has become a major selling point in the market, with brands like Chanel entering the fray, and industry giant Sephora creating dedicated sections on their websites for brands that meet sp

2024 cruise collection show at Gyeongbokgung marks Gucci’s first show in Korea 25 years after opening first store here

Models walk on Jamsu Bridge over the Han River in Seoul, which was turned into a runway for the Louis Vuitton pre-fall fashion show on Saturday. The occasion marked the French luxury powerhouse’s first-ever fashion show for its pre-fall collection, designed by Nicolas Ghesquiere. Traffic was halted for 24 hours on the lower level of the bridge which was used as the runway. Hwang Dong-hyuk, director of Netflix's hit drama “Squid Game," participated in the show's scenogr

French luxury powerhouse Louis Vuitton will hold its 2023 pre-fall fashion show at Sebit Island on the Han River in Gangnam-gu, the brand’s first-ever fashion show in Korea, on April 29. The occasion marks the brand's first fashion show for its pre-fall collection. Until now, the brand has only showcased pre-fall items via a look book. Pre-fall fashion, also referred to as a "buy now, wear now" collection, is a smaller collection that presents wearable yet stylish clothes

The 2023 fall-winter collection by Lie Sang-bong for his eponymous brand, which was presented at last week’s Seoul Fashion Week, will travel to Vienna later this year for a special fashion show and exhibition. Veteran fashion designer Lie and the Belvedere Museum in Vienna collaborated to feature Austrian painter Gustav Klimt’s “The Kiss” in Lie's latest collection. It was the Austrian museum’s first-ever project involving its art piece being presented through

Stars took the spotlight on the third day of Seoul Fashion Week on Friday as the event continued its five-day run at Dongdaemun Design Plaza in Jung-gu, Seoul. Seoul Fashion Week, one of the nation's biggest fashion events held biannually by the Seoul Metropolitan Government, on Wednesday kicked off its 22nd edition presenting 2023 fall-winter collections from established and aspiring designers. The event runs for five days until Sunday. Celebrities and fashionistas flocked to the show dail

Post-pandemic era time of reflection and inspiration for designers

Seoul Fashion Week, South Korea’s biggest fashion event organized by the Seoul Metropolitan Government and held every March and October, kicked off its five-day run at Dongdaemun Design Plaza on Wednesday, showcasing the fall-winter 2023 collections of 23 designers, seven rookie designers and one corporate brand. Following last year’s format, the 22nd Seoul Fashion Week will include 100 percent in-person shows with real-time streaming available on its YouTube channel. Celebrities sho

Luxury fashion house will showcase Cruise 2024 collection in Seoul on May 16

Brands bet on stars' social media reach and engagement figures

Singer-songwriter Harry Styles on Sunday wowed the audience of the 2023 Grammy Awards red carpet event when he appeared with his gender-fluid, rainbow harlequin-pattern jumpsuit adorned with Swarovski crystals. Gender fluid, genderless, agender, unisex -- these words have all been sweeping the fashion sector. South Korean fashion icons and TV stars, although not as daring as Styles, are gradually embracing this latest fashion concept as well, widely impacting the local retail scene. Actor Lee Ju

Traditional hanbok and everyday hanbok that can be worn at work are on show at Ara Art Center in Insa-dong, Seoul, until Jan. 29. Titled "New Year, Hanbok," the exhibition not only introduces the beauty of hanbok, but also gives visitors the chance to think about how the value of traditional hanbok and old Korean customs are diminishing today. Five hanbok designers participated in the exhibition titled "Traditional Hanbok, Life Rituals" to present a total of 10 hanbok pieces.

Italian luxury fashion house Gucci said Tuesday it will hold its Cruise 2024 collection show in Seoul on May 15, without revealing the specific venue. The brand said it had picked South Korea for being the center of dynamic heritage, culture and creativity, which is in line with Gucci’s core values. Just last month, Gucci had to call off its fashion show titled “Gucci Cosmogonie Collection Seoul” scheduled to take place at Gyeongbokgung Palace on Nov. 1, following the tragedy

Hongik University, a prestigious art university in South Korea, held its inaugural Hongik Fashion Week with the aim of fostering collaboration among students beyond their degrees and majors in the department of textile art and fashion design. “I am grateful to be able to present fashion week, and I am confident that we can create a new trend by collaborating together regardless of their fields,” said Choi Chul-yong, associate professor of fashion design at the opening ceremony on Wed